Epic Autokoulu Oy has been awarded a Key Ticket

12.2.2020

The Association of Finnish Work has awarded Epic Autokoulu Oy a Key Flag symbol as a sign for a service produced in Finland and employed in Finland. Epic Autokoulu Oy provides driver training services with its nationwide network of offices.

The Key Flag Symbol is a sign of Finnish work. The primary criterion for awarding the label is always that the product must be manufactured or the service produced in Finland. In addition, the share of Finnish costs in the cost value of the service, i.e. the degree of domesticity, must be at least 50 per cent. A company applying for the Key Flag Symbol for Service must also have a significant domestic ownership, management operating in Finland and the company's head office must be located in Finland.

Ronja Sulin from Epic Autokoulu Oy says that domestic work, domestic ownership and paying taxes in Finland reflect the company's values and contribute to building and maintaining Finnish society.

The key flag brand is very well known. According to a survey by the Association for Finnish Work, over 90% of Finnish consumers know the Key Flag very well or fairly well. The majority of Finns (75%) also believe that the Key Flag has a positive influence on their purchasing decisions.

Reetta Mentu, Marketing Manager of the Association for Finnish Work, says that purchasing domestic services is perceived as a social influence and a value choice that contributes to Finnish competitiveness and well-being.

- Consumers associate the Key Flag with positive images of domesticity, reliability, safety, responsibility and employability. Through the Key Flag, companies can communicate important values to consumers and customers. 92% of companies that use the Key Flag say that it supports the sale of their products and services," says Reetta Mentu.

For more information, contact Ronja Sulin, Marketing Manager, Epic Autokoulu Oy, 050 563 0680, ronja.sulin@epicautokoulu.fi

Reetta Mentu, Marketing Manager, Association for Finnish Work, 050 561 5030, reetta.mentu@suomalainentyo.fi

Epic Autokoulu Oy is a nationwide advocate for a safe driving culture. Our goal is to train responsible drivers who are considerate of other road users. We are a humane and reliable company that wants to contribute to a more positive development of road safety in Finland.

The Key Flag is a mark of origin granted to products and services produced in Finland. A total of around 4,200 products, product groups or services bear the Key Flag. www.suomalainentyo.fi/yrityksille/avainlippu/

The Association for Finnish Work works to ensure that Finnish work is valued more highly and that Finnish work is successful. It manages the brands of Finnish work, influences purchasing decisions and challenges the world of work to reform.